DIGITAL MARKETING CAMPAIGNS

While Extra Joss is a popular and well-loved brand, it is also considered an old man’s brand amongst the younger generation. To refresh its brand image, Extra Joss introduced a new health supplement called the Extra Joss Shake - and entrusted us with implementing various digital campaigns to engage with the digital natives of Indonesia.

We managed to grow Extra Joss Shake social fan base by over 18 thousand in a year, reaching an estimate of 15 million users within their target market.

Our Work Included:

• Social media & digital content strategy
• Social media gamification & digital activities
• Influencer marketing campaign
• Performance marketing

URL: www.extrajossshake.com